Blog

Notes on how companies remember.

Long-form thinking on decision records, context graphs and the quiet cost of institutional forgetting.

The half-life of a decision

Most decisions lose their reasoning within eleven weeks. We measured it across 40 workspaces and found the pattern is depressingly consistent — and fixable.

Why knowledge bases keep dying

Every wiki starts strong and decays. The failure is structural: writing is a second job. Connection beats capture, and here is the data behind that claim.

Designing a graph people actually read

Node-link diagrams are usually decoration. We rebuilt ours around influence weighting so that the layout itself carries information.

Investor updates as a byproduct

If your metrics, decisions and evidence already live in one place, the monthly update writes itself. Here is the template we use internally.

01

The half-life of a decision

We tracked how long a decision keeps its reasoning attached across 40 workspaces. After eleven weeks, most teams can still name the outcome but no longer reconstruct why. The decay curve is remarkably consistent — and it flattens completely once the evidence is linked.

  • Week 0-4: reasoning intact, mostly in one person's head
  • Week 5-11: outcome remembered, evidence lost
  • Week 12+: the debate quietly reopens

Sample: 40 workspaces, 1,860 tracked decisions.

Recall of a decision's reasoning

Percentage of decisions whose evidence can still be found, by week.

W018% recallW14
Without Loreflow
02

Why knowledge bases keep dying

Every wiki starts strong and decays, because writing documentation is a second job that competes with the first one. Editing activity peaks in month one and never recovers — while the volume of real context being produced keeps climbing.

  • Wiki edits: peak in week 3, half by week 9
  • Chat volume: monotonically increasing
  • The gap between them is your blind spot

Wiki edits per week

Typical trajectory after a documentation push.

W1W3W5W7W9W11

Context produced elsewhere

Connections captured over the same period.

1248
Connections

Reader favourites

What people actually finish reading.

Ranked by completion rate rather than clicks, which is the only engagement number we trust.

Research

The half-life of a decision

Eleven weeks, measured across 40 workspaces.

Completion rate84%

Essay

Why knowledge bases keep dying

Connection beats capture, with the edit curves to prove it.

Completion rate79%

Design

Designing a graph people actually read

Influence weighting turns decoration into information.

Completion rate71%

Playbook

Investor updates as a byproduct

The template we use internally, generated from the graph.

Completion rate68%

Signals we watch

The charts behind the essays.

Every claim we publish comes from a live panel in our own workspace. Here are three of them.

Documentation coverage is falling behind

Coverage drops long before anyone notices.

48

Engineering velocity improved

What happens once context stops going missing.

61

Support load is shifting to billing

A trend spotted six weeks before the churn number moved.

31

Everything here was written inside Loreflow.

The research, the charts and the drafts all live in the same workspace. Start your 15-day trial and write your next update the same way.

FAQ

About the blog.

What we publish and how often.

Open the live demo

Company memory, decision archaeology, connector engineering and what we learn from real workspaces — with the numbers behind each claim.

Roughly every other week. Product changes are published separately on the changelog.

Yes, with attribution and a link back. Reach out through the contact page for anything more involved.